Natural World is a young brand, but with great experience after years of family tradition in the world of footwear, that was born with the aim of creating a 100% ecological shoe. The essence of the brand is the love of nature and the the authenticity of our products, blending the trends with ecological philosophy.
Once they have finished producing the collection, the fabrics that has been discarded during the cutting process are send to a textile recycling plant.
These fabric scraps are added back to organic cotton, avoiding the creation of more waste and reducing their footprint in the environment. In particular, they save a significant amount of water, reduce CO2 and avoid other environmental impacts resulting from the cotton cultivation.
During the manufacture of the soles, all the remaining rubber is stored thoroughly and, once the production is finished, these remains become powder for future reuse.
When the new rubber is made, approximately 30% of the recycled rubber is incorporated into each plate. In this way, less resources are consumed and we help preserve the environment.